Jill Hazelbaker was supplied — and declined — a job with Apple, selecting to assist rideshare service Uber with its public picture.
Hazelbaker is understood for her no-nonsense, company-first perspective. Since 2015 has been making a reputation for herself because the face of Uber’s PR division.
She began in public relations in 2007 when she joined up with Jonh McCain’s presidential marketing campaign. Throughout her time there, she was promoted to communications director.
After McCain’s loss, she joined Michael Bloomberg’s reelection marketing campaign in New York, main him to victory. Her time with Bloomberg was lower brief, as in 2010, she started working with Google within the PR division.
In 2014, she moved from Google to Snapchat. A 12 months later, Hazelbaker made a transfer to work with Uber.
Since 2015, Hazelbaker has been with the rideshare pioneer, working to extinguish PR fires as they popped up. She was answerable for dealing with the 2017 points surrounding gender discrimination and poisonous office tradition.
When a video surfaced of then CEO Travis Kalanick yelling at an Uber driver whereas a passenger was within the automobile, Hazelbaker was tasked with cleansing up the harm. She dealt with the scenario by main the cost to have Kalanick step down as Uber’s CEO, as an alternative permitting the corporate to maneuver on from the unhealthy press surrounding him — and in the end, he did.
When talking about it, she reiterates her responsibility to the corporate, to not any single individual.
“I felt my job was to serve the corporate and its staff and its shareholders and never anyone government, and I feel that was a extremely robust interval for Uber, and I am pleased with how now we have come out the opposite aspect,” she stated.
Since then, her major function has been serving to Uber battle in opposition to insurance policies requiring the corporate to deal with drivers as staff. Together with others at Lyft, GrubHub, DoorDash, and extra, she labored tirelessly to go the controversial Proposition 22 — which exempts app-based transportation and supply firms from offering worker advantages to drivers.